Posts Tagged ‘nandos

16
Jan
13

Retroviral’s 2012 video Nominated for Academy Award

R ViralIn a move that has rocked the online world, Retroviral (arguably one of SA’s top online communications consultancies) has been nominated for an Oscar in the “Best Use Of Letters Made From Vegetables In A Company Promo Video” category.

“We got the call from the academy this morning,” said Mike Sharman, founder and MD of Retroviral, “it was Nelly Retardo.”

Since Retroviral started in 2010, the agency has landed some great campaigns and done remarkable work for brands and initiatives such as the Put Foot Rally, SAB, Nandos, 5Gum and Converse all of which is showcased in an innovative way in their annual showreel videos.

“Our inspiration with the first Retroviral showreel vid back in ‘11 was to show how the agency has evolved in a visual way by first writing the titles that are shown on-screen in a moleskin, then on a typewriter, then using a Macbook, then on an iPhone,” said Sharman.

 

 

“This time around we stuck with a similar theme, but chose to use a variety of mediums including a cassette tape sleeve, post-its on the bottom of sneakers, alphabet soup and notes stuck to a cork board.

“The coup de grâce though was the vegetable lettering we used at around the 2:30 mark,” continued Sharman, “our competition was Mozam-BLEAK when they saw that part.”

 

 

“For a young agency such as Retroviral, to graduate from the relatively straightforward method of using handwriting and typing in a showreel video to actual vegetable lettering in the space of only one year shows tremendous growth and innovation,” said Hawk Koch, President of the Academy Of Motion Picture Arts And Sciences.

Fans and critics alike are all in agreement that Retroviral’s chance of bagging the award are exceptionally strong considering the brilliant work the agency did in 2012 and the fact that they are the only agency in the category.

“Twenty-twelve was our best year to date,” said Sharman, “we worked with incredible brands, who in turn helped to change some lives – even for a few hours. We made an impact on sales, and we had our name forever etched into a Bronze Cannes Lion, thanks to the creative genius of Black River FC and their Nando’s Last Dictator Standing campaign.”

Congrats to the Retroviral team: an inspiration to all and a daily reminder of #whywedodigital Winking smile

-ST

18
Oct
12

The Nandos #25Reasons Ads

Nandos25reasonsMy interwebs friends recently sent me the links to all the Nandos #25reasons ads so I thought I’d slap them up on the site to see what you guys think.

Because Nandos is celebrating its 25th birthday, they are calling on all South Africans to give them 25 reasons why we love South Africa.

I think it’s a cool idea, especially because of the fact that Nandos used Pinterest to get people to pin their 25 reasons (I’d be interested to find out how that worked, first local brand I know of who’s tried to use Pinterest for a comp), but I’m just not too sure about the ads themselves.

Maybe I’m being hyper-critical because of the high standard of advertising Nandos usually delivers, but for me, these ads feel like they’re missing the mark.

Here’s the first one, “Nando’s Athletes”:

 

 

Nice stunts. But I dunno, I think car guards are a little over-used when it comes to comedic subject matter in this country.

Then there’s this one:

 

 

Huh. Forgive my whiteness but I have no idea what just happened in that ad.

Why are those brightly-clothed homeys throwing their stuff in the big fire? Why do they all get scared and drive off when the taxi seat gets thrown in the mix?

Perplexing…

This one is pretty straight-forward though:

 

 

Ah yes. Good old Nkalakatha. The closest us white saffas ever came to liking kwaito. I have never seen a black person dance to this song. The song starts and Caucasians swarm the dancefloor like white on rice.

This ad nails it when it comes to how white people react to this song though, but it just made me wish a gigantic Monty Python foot would come out of the ceiling and squash her.

Moving on, here’s the most recent one:

 

 

You think they’re arriving in Europe, but they’re actually arriving on Cape Town because everyone’s always going on about how first world Cape Town is.

I feel a punch-line eel coming on.

 

 

Am I being a gigantic asshole here? I dunno, I’ve just come to expect unbelievably awesome ads from Nandos so like I said in the beginning, maybe my expectations are too high.

Anyone care to step in and defend these ads?

I swear I won’t edit your comments to make them agree with me Winking smile

-ST

31
Jul
12

Feel-Good Vibes From Nando’s and Cheesekids

600020_10150940754180633_2113325908_aIt’s a crazy day for your Tiger pal folks because it’s my last day at my current job. It’s been two and a half years, amazing how quickly it goes by.

Blink just once and you’ve missed the entire thing. On the other hand, change is good, you gotta embrace that shit because it’s the only constant in this crazy life and without it we’d all be bored stiff.

Speaking of change, I just watched the latest Nando’s and Cheesekids Souperstar video that did the rounds on Friday and it made me feel better in a small way about life in general, so thank you Nando’s, your Tiger pal salutes you.

Since Nando’s put out the first Cheesekids teaser video (at around the time of Nando’s controversial anti-Xenophobia ad), over 800 people have signed up to volunteer at four pop-up soup kitchens around the country – all in areas that have been affected by Xenophobia.

From Alexandra to Langa, Lindela Repatriation Centre to Limpopo, these Souperstars have made a difference by simply volunteering their time and energy to help feed the homeless.

Check it:

 

 

My dad started going to church unexpectedly back when I was in highschool, which was a bit of a curveball at the time because I’d never thought of him as a particularly religious man.

He didn’t make a big thing of it and still doesn’t to this day, but all these churchy pamphlets and handouts started collecting on the counter in the entrance hall where he’d “file” them every Sunday.

I didn’t pay much attention to them, they were pretty stock-standard images of Christ getting nailed (the bad way) and suffering for our sins, coupled with lines cleverly designed to make you feel righteous and vaguely guilty at the same time.

But this one caught my eye on day, this story about two friends walking on the beach after spring tide with all these washed up starfish everywhere, thousands of them.

 

 

The one friend, much to the irritation of his buddy, kept interrupting the flow of conversation by picking the starfish up and throwing them back into the sea.

Eventually his buddy cracked, saying, “Would you stop that? There are thousands of starfish on this beach, it’s not like you’re making a difference.”

To which the friend replied by picking up another starfish, throwing it into the sea and saying, “I made a difference to that one.”

-ST

01
Jun
12

Nandos Fights Back Against Xenophobia

Nandos viralRacism has become a hot topic in the media recently. Hardly a day goes by without news stories being published that doesn’t touch on the subject of racism, whether it’s the Spear debacle or moronic models hurling racist slurs over Twitter.

Nandos, never being one to shy away from controversy, gives us some food for thought (see what I did there? BAZINGA!) with this new ad they’ve shot reminding us that we’re ALL foreigners in this crazy, mixed up country of ours.

Nandos has also teamed up with Cheesekids and is creating pop up soup kitchens in parts of SA that have been affected by Zenophobia. They’ve shot a brilliant call to action for that as well, which follows after the clip below:

 

 

 

Very cool ads from a company that isn’t afraid to use the best weapon we have against the hardships this country has been through and continues to go through: a sense of humour.

Because if we can laugh together, we can get through anything Winking smile

Nice one Nandos.

-ST

24
Apr
12

Santam’s response to Nandos – It’s AWN!

SantamvsNandosWattup party people! Your Tiger pal is back in the country yo so y’all can sleep safe at night knowing I’m back for your daily dose of awesome, punctuated with cringe-worthy gangsta rap lingo, word.

While I was gone, Nandos had a cheeky little jibe at the latest Santam ad featuring Ben Kingsley that’s been getting a lot of attention.

Santam have now officially replied to Nandos by challenging them to deliver chicken to a children’s home! Hahahaha! Priceless! Check out all the videos below and join me in sitting back to watch this saga unfurl (*grabs popcorn).

Here’s the original Santam ad that’s been doing the rounds:

 

 

Which prompted Nandos to respond with the following:

 

 

But Santam weren’t going to take that shizz lying down yo!

They replied with this ad:

 

 

Awesome that ol’ Sir Kingsley was on hand to nail that one so quickly.

Or wait, am I missing something…?

Either way, I can’t wait to see what Nandos’ reply is going to be.

It’s AWN!

-ST

30
Jun
11

The full Nandos “Dubious History” story revealed!

Awhile back I uploaded this sick ad I scripted, acted in, directed and edited for the current Nandos campaign which was awesome because it meant I could run around with my underpants on the outside in public (finally!).

The campaign is now at an end and the Nandos team have finally revealed the origins of its delectable peri-peri sauce and the epic story of the origins of that sauce.

So check it out and tell me, honestly, if you think it’s better or worse than the ad I shot (keeping in mind the bit I mentioned above about the underpants on the OUTSIDE).

 

 

What’s the verdict boys and girls? Tell Uncle Tiger.

-ST

23
May
11

SlickTiger Industries Creates Sickest Nandos Ad Known To Man

I caught wind of this radass campaign that Nandos are running at the moment where they are shooting a whole bunch of ads that explain the “Dubious History” of their famous peri peri sauce.

They’re posting all the episodes to this site: http://howfarwillyougo.co.za/ and then giving ordinary folks like you and me the opportunity to take a stab at what happens next in the ads.

You can either write in (must be 280 characters or less) or submit a 30 second video entry and if your submission makes the top three in terms of number of votes you win an African holiday to the value of R20k!

I’m not too fussed about the holiday to be perfectly honest, I just wanted to whip out the ol’ Nokia N8 again, wear my underpants on the outside in public and shoot some crazy shit.

Here are the fruits of my labours*. If you dig this, hit http://howfarwillyougo.co.za/ads/episode-1/ and click on “like” (to the right of the video), literally takes 3 seconds.

 

 

You guys fucking rock. Let’s let the Tiger loose on AFRICA bitches! It’s been ages since I’ve had bilharzia!

-ST

*Disclaimer: If my ad makes absolutely no sense, it’s because I shot it before the Nandos one was uploaded onto the site and NOT because I’d smoked too much tik that day.